SCOPED TO YOU.

It is scoped to you. The standard build is ten to fifteen pages; page count beyond fifteen, integrations and the amount of content work are what move the number, and your exact figure is fixed in writing on a call before any work begins. The same site with the SEO and AEO passes included, built and live across two consecutive days, is the Two-Day Website, also scoped to you.

The standard 10–15 page website — custom design, copy written for the client — plus the full one-time SEO engineering pass and the full one-time AEO pass, designed, built and live on the client's domain across two consecutive days: kickoff and build on day one, SEO and AEO engineering, review and sign-off on day two. Priced in writing, scoped to you. It works because of four conditions we confirm before booking: one decision-maker available all day, real photos sent ahead, the intake brief answered the day before, and registrar access in hand. If a condition is not met, the build does not fail — it converts to the standard build timeline, typically about two weeks, at the standard build price.

Because the work is not a menu. Two businesses asking for "a website" can need very different builds — page count, integrations, content, a migration — and a list price would be wrong for most of them. A 20-minute call gets you a number scoped to your business, in writing, before anything starts. If we are not the right fit, we will say so on that call.

Yes. All four services are separately purchasable — that is the point of pricing them separately. An engineering pass works on the site you already have. If your current site genuinely cannot carry the work, we will say so before you pay rather than after.

Work is paid upfront and scoped before it starts. Larger website engagements are staged, with the schedule set out in writing at scoping.

No. There is no performance guarantee, no money-back clause and no "we keep working until it ranks". Clients typically see movement in 14 to 90 days, measured against a baseline captured before the work starts — that is a typical-results claim, and we hold to the distinction deliberately.

$50 a year — domain renewal and hosting, billed by us. That is the whole running cost, and you own the site outright regardless. A site builder like Squarespace or Wix is roughly $200 to $600 a year for as long as you keep the site, and the day you stop paying it is gone.

Two, both optional and billed monthly, for sites we built. Basic Support covers hosting, security updates and small edits. Growth Support is everything in Basic plus ongoing content, SEO upkeep, and the AI visibility tracking subscription folded in. Both are scoped to the site.

Logo and full brand identity design, ongoing content production (that is what the Growth support plan is for), paid advertising (we do not run ad campaigns at all), and third-party costs you own directly such as inboxes and enrichment credits. Anything outside scope is quoted separately before it starts, never added at the end.